As a Charlotte North Carolina Real Estate Agents we understand that for most families, selling their home is one of the biggest financial decisions they will ever make. The process can be daunting, with many important questions that need to be answered. Choosing the best Charlotte NC Realtor to market and sell your home can make all the difference, turning an otherwise difficult, stressful process into a comfortable, informed experience that you are in control of. As a top listing group in Charlotte North Carolina area, we will make sure that you get the best price for your home, in the least amount of time.

The Soto & Ferreira Group specializes in Charlotte NC Real Estate including  Fort Mill, Concord, Huntersville, Harrisburg, Cornelius, Lancaster, Monroe, Waxhaw, Indian Land, Lake Norman, Lake Wylie, Uptown Charlotte,  Ballantyne, Myers Park, South Park, Dilworth, South End, Wilmore, Plaza Midwood, Sherwood Forest, Madison Park, Fairmeadows, Lansdowne, Commonwealth, Morningside, Wesley Heights, Elizabeth, Cotswold, Eastover, Foxcroft, First Ward, Second Ward, Third Ward, Forth Ward, Merry Oaks, Sedgefield, Selwyn Park, Noda, The Arts District, Belmont, Sheffield Park, Barclay Downs, Collins Park, Colonial Village. South, North, West, and East Charlotte NC.

Selling your home in Charlotte NC requires strategic marketing and consistent follow up. We are firm believers in regular, prompt communication. We will follow up on every inquiry about your home immediately, and make sure you are kept informed about my progress. Honest dialogue and open communication will allow us to continually evaluate and reassess our marketing strategy, resulting in the best possible sales price for your home.

Step 1: Preparing the Home for Sale

 • Property Inspection - before we list your home, we will suggest improvements that could increase profit on the sale.
 • Staging - If you wish, we will arrange for a professional decorator to stage your home so it can be presented in its best possible light.
 • Establishing Goals - Markets can fluctuate so it's important to establish your goals so that we can work hard to meet them.
 • Listing Price - Establishing a competitive listing price is critical to the success of the sale. I use the most advanced CMA tools to derive the right price.
 • Relocation - Prospects for your home also come from relocation services, corporations, executive search firms and fellow associates who keep track of potential buyers and maintain relationships with former clients.

Step 2: Promoting the Property

 • Digital photography - Once your home is ready to list, we will have professional quality digital photos taken.
 • A custom website will be designed exclusively for your home, with a unique web address.
 • Your home will be featured on Exit South’s home show: exitrealtyhomeshow.com.
 • Your home will be listed on Exit South’s main website
 • Your home will be listed with the Multiple Listing Service (MLS), a database of currently available properties accessible by real estate professionals and homebuyers.
 • Your home will be listed in the Internet Data Exchange (IDX), an electronic display of homes for sale listed in the MLS.
 • Email alerts will be sent regularly via an automated MLS search for clients who are seeking properties. They can initiate their search on our site and receive emails daily with listings that meet their criteria.
 • Full-color property brochures - I will prepare a professional marketing sales tool including graphics and highlights of your home to distribute to the brokerage community and potential buyers.
 • Full-color postcards of your home will be designed and distributed at showings, open houses, public venues, and through direct mail.
 • Your home will be posted on multiple social networks like: Postlests, Craigslist, Facebook, MySpace, and many more...
 • I will provide you with periodic status reports including buyer reactions to your home. Additionally, Exit realty South’s website has a password-protected area where all transaction details are logged for your viewing.

Step 3: Showing Your Home